Friday, 21 May 2010

New Nike ad, budget-tastic

Well, what kind of blogger would I be if I didn't pick up on trends across the social network/blog-o-sphere?

Every time a major tournament rolls around the big guns from beer and sport always bring out something special for an advertising campaign to run in the build-up and throughout the tournament. Carlsberg got in early this time with their utterly brilliant England Team Talk offering, and now Oregon's finest have entered the fight.

In case you haven't seen it (and spotters badge here goes to Mike Chalmers), click on the link below for Nike's World Cup advert, this time the theme is 'Write The Future' (now that would be a good name for a blog, damn it)

http://vimeo.com/11896489

The first TV airing of it will be during the Champs League final - see my earlier post below for a preview of that - and I must say it is pretty freaking awesome.

The production values are ludicrous, they even have Homer Simpson as a guest star. (C-Ron is not even the first footballer named Ronaldo to meet Homer Simpson though, fact). Rooney does a decent job although as always his work effort drags him horribly out of position, and Nike must hate Dunga for not even picking Ronaldinho.

Dare I say it, I reckon this even beats the 'Brazil squad in the airport' one from 98...


1 comment:

  1. A Football World Cup advert that stars Kobe Bryant, Homer Simpson and Roger Federer...it has to be said that Nike always come up with the goods. But where are Adidas? It may be too early to judge for the world cup, but they did have D-Beck, Snoop-Dogg, Kevin Garnett (not to mention N-Dubz & Estelle) in a recent campaign. But with the likes of Gerrard, Messi, Kaka, Lampard & co. it begs the question (and a response in the form of a future blog...) which Company is better (in your opinion)?
    Scores out of 10 with justification based on 3 rounds please:
    1) Quality of Roster
    2) Quality of product
    3) Quality of advert.

    Thanks

    ReplyDelete